Why the basic membership for agents on Livappy is free

Muž s tabletom stojí v rezidenčnej štvrti pred rodinnými domami, ilustračná fotografia / Man with a tablet standing in a residential street in front of family houses, illustrative photo

Publish listings for 0 euros a month, with no lock-in. What the basic membership includes, what you pay for and why we set it up this way.

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On Livappy, an estate agent can open a basic membership for 0 euros a month. No lock-in and no time limit. This is not a trial that turns into an invoice after a month.

We often get asked why, and what the catch is. The answer is simple: a property portal without listings is an empty map. And neither buyers nor agents open an empty map.

What you get for free

The Basic membership is for one agent. It includes what estate agency work cannot do without:

  • publishing listings with no limit on the number of listings,
  • messages from prospects about your listings,
  • access to the agent community.

You do not pay just to be seen. Your listings appear on the map where you place them, and buyers see them when they open that area.

What you pay for

Paid plans are not a fee for being present. They are for agents and offices that want something extra:

  • Earlier access to selected owner listings. When an owner adds a property free of charge, eligible agents on the Elite plan or a custom business plan can see it during the first 48 hours and send the owner a representation request. After that, the listing becomes public. The owner always approves the cooperation, and access to a listing is not a promise of business.
  • Office and team. An office badge, CRM integration and additional agents for an extra fee.
  • Highlighting. A more prominent marker on the map or a featured listing. Your listing becomes more visible, but other listings nearby do not disappear from the map.

Current prices and the exact content of each plan are in our plans for agents. The price depends on the country where the office is billed. We checked the terms in this article on 13 November 2026.

Why we set it up this way

Today, agents often pay just to be visible at all. When they stop paying, their listings disappear too, even if that month did not bring a single deal.

We see it the other way round. Publishing a listing should be a given. Agents should pay for what helps them win business: earlier contact with owners, tools for the office, more reach where they need it.

There is also a practical reason. Every agent who adds listings makes the map more useful for buyers. And the more buyers use the map, the more enquiries every agent on the platform can receive, including those who pay nothing.

How to test it without risk

If you are considering another portal, you do not need a budget or a contract. Add a few listings, track how many enquiries they bring, and compare that with what you pay elsewhere.

If it pays off, stay. If not, you have lost nothing.

Create an office account

Photo: Will Haddock / Unsplash. Illustrative photo.

Peter Melišík, founder of Livappy

Ruka zapichuje červené špendlíky do papierovej mapy mesta, ilustračná fotografia / Hand pressing red pins into a paper city map, illustrative photo

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